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Getting more people to your storefront used to be hard before the Internet, but not anymore. Through 4 steps you can get more localized traffic.
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Step #1: Get into the local pack. When you perform a search for any localized term you’ll notice a map at the top and 3 localized listings. You want your business to be placed within there.

By setting up Google My Business you are likely to get placed in there. Just submit your business name, address, and phone number.

Step #2: Optimize for localized SEO. Under the local pack are organic listings, you can also be placed there.

Place localized keywords within your webpage. Make sure you also include your address, location and contact details on your website.

Once you do that ask your local chamber of commerce to mention your business. By getting localized links you will rank higher for local keywords.

Step #3: Increase your click through rate. Having a well-placed listing doesn’t ensure you will get traffic.

Generate more reviews so you can get more clicks. You can do this by asking your customers to leave reviews online.

Also, use schema markup so your listing stands out. If you are using WordPress the Yoast SEO plugin will automatically add schema markup.

Step #4: Don’t rely on Google. Use sites like Tripadvisor and Yelp to get more local traffic. Encourage reviews on these sites and do whatever you can to satisfy customers.

When someone leaves a bad review, take their feedback to heart and work on improving the experience for future customers.

Get access to all the resources mentioned in this video and the 6th method here: http://www.soldwithvideo.com/articles/ranking-1-in-google-isnt-important-and-this-is-how-you-can-dominate-your-online-marketing-for-any-local-business – You can dominate the entire first page of Google for your small or local business WITHOUT being ranked #1 for your keywords. Online marketing for small and local businesses is a combination of multiple marketing tips and techniques. By altering your marketing strategies and forgetting about being ranked #1 you can actually get more local business than you thought possible.

When you are advertising your business you need to focus and a variety of techniques and strategies. When you combine several online marketing plans you can achieve great results. That is why we put this video together, we want to help all small business and local business owners increase business through online marketing techniques.

If anyone has seen any results from using these tips we would love to hear about it. All feedback and questions are welcome. Just leave us a comment under this video and we would love to hear from you.

Local Business Marketing