local business marketing strategy
This is a local business marketing strategy called the value ladder, using a gym example.
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Introducing the four pillars for successful online marketing for local businesses, and how even neglecting one of these areas will greatly decrease the opportunity for your businesses to succeed. The four pillars are like the legs on a chair, if any legs are missing the chair won’t stand on its own. Also, if any of the legs are shorter than another, if you aren’t putting as much effort into it, the chair will be off balance. So you must have all four pillars to succeed in local online marketing, and you have to have equal effort paid to each.
See the breakdown: https://boostmarketing.io/local-business-marketing-system/